Tech blog: FREE student activity sheets; AI-identified creative trends; best photographers to follow on Tik Tok

This is what happens when data and design intersect   IMAGES    FOOTAGE    MUSIC    BLOG       Sunday, September 19, 2021   The digital transformation of creative industry   To continue receiving this newsletter, subscribe here >   To be an editor is to often say no: No, this isn't the right word, no, we will not publish this story, no, that sentence or picture or idea doesn't belong here. No. To be any kind of creator is to make a thousand decisions before breakfast: No, I don't like that color; yes, that photo is funny. You trust yourself implicitly, or you will stumble. You believe that your version of the truth will connect with millions of people. With one person. That what you say matters. Deep self confidence and trust in one's own choices are why, I think, so many creative people are wary of data. What can an algorithm tell me that I don't already know? If I follow the algorithm, will I lose sight of my own vision? To this I say, no. Decision making is about interpreting information. The right data--what worked yesterday, what is predicted to work tomorrow--is specialized information. Fed through the filter of the creator, that data can sharpen, hone, and facilitate decisions. It can provide specificity to the internal compass of the gut. At Shutterstock, we support creativity in all its forms, and we're here to provide you with the assets and data you need to make your process as seamless as possible. We hope you're inspired, informed, and even a little surprised by what you find here.   Happy creating!     Jennifer Braunschweiger   Senior Director of Content Marketing           VISION     The Most Clickable Creative Trends in the Auto Industry   AI said what? We examined the data on the creative trends that are working in automobile advertising. Here's what we found.   Read more           STRATEGY     The 10 Best Photographers to Follow on TikTok   It gives us great pleasure to watch talent adapt to new circumstance: How can the artist direct their creativity to explode within the constraints of the page--or the platform? In today's terms, that might mean a photographer who takes her trade to Tik Tok, so we identify some photographers making unique use of the format. We hope they inspire you, too.   Read more           EXECUTION     FREE Rainy Day Activity Sheets for Students ‐ Download Now!   Learning is fun (and gorgeous) with these free FREE (did I mention, they're free?) activity sheets. Learn, make, try some new stuff!   Read more

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